- Vision-Driven Game Consulting -

HDWT helps studios define, refine, and deliver cohesive game visions that scale from concept to live operations.


At HAVE DESIGN | WILL TRAVEL, we bring decades of experience leading AAA and live-service games to help studios of any size define and deliver their creative vision. Our approach is grounded in clarity, cohesion, and impact: we guide teams through high-level gameplay strategy, narrative design, and player experience while ensuring that every system, mechanic, and game loop feels intentional and scalable. Whether shaping a new IP, refining an existing franchise, or optimizing live-service operations, we partner with studios to translate ambitious ideas into actionable design frameworks, reduce development risk, and elevate player engagement from day one.


Strategic Game Direction

Creative Vision Alignment

Aligning teams around a clear, cohesive game vision that connects gameplay, narrative, systems, and production realities.

Retention & Content Architecture

Live-Service Strategy

Designing scalable live-service frameworks that support player lifecycle, content cadence, and long-term engagement.

Core Loop & 3Cs Optimization

Gameplay / System Design

Refining combat, progression, and engagement loops to strengthen clarity, depth, and replayability.

IP & Worldbuilding Strategy

Franchise Development

Shaping durable IP foundations through tone, mechanics, player fantasy, and expansion pathways.

R&D & Prototyping Strategy

Systems Innovation

Establishing structured experimentation practices to validate ideas early and reduce downstream production cost.

Long-Term Balance Strategy

Competitive & Meta Design

Advising on competitive systems, hero ecosystems, and evolving metas to maintain fairness and depth over time.

What are you waiting for?

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