- Vision-Driven Game Consulting -

HDWT helps studios define, refine, and deliver cohesive game visions that scale from concept to live operations.
At HAVE DESIGN | WILL TRAVEL, we bring decades of experience leading AAA and live-service games to help studios of any size define and deliver their creative vision. Our approach is grounded in clarity, cohesion, and impact: we guide teams through high-level gameplay strategy, narrative design, and player experience while ensuring that every system, mechanic, and game loop feels intentional and scalable. Whether shaping a new IP, refining an existing franchise, or optimizing live-service operations, we partner with studios to translate ambitious ideas into actionable design frameworks, reduce development risk, and elevate player engagement from day one.

Strategic Game Direction
Aligning teams around a clear, cohesive game vision that connects gameplay, narrative, systems, and production realities.
Retention & Content Architecture
Designing scalable live-service frameworks that support player lifecycle, content cadence, and long-term engagement.
Core Loop & 3Cs Optimization
Refining combat, progression, and engagement loops to strengthen clarity, depth, and replayability.
IP & Worldbuilding Strategy
Shaping durable IP foundations through tone, mechanics, player fantasy, and expansion pathways.
R&D & Prototyping Strategy
Establishing structured experimentation practices to validate ideas early and reduce downstream production cost.
Long-Term Balance Strategy
Advising on competitive systems, hero ecosystems, and evolving metas to maintain fairness and depth over time.
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